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Durable products

“This in my opinion is what any product company should strive for. Make useful things for people. Make them high-quality and durable. Make them so that if and when a thing wear down, people will want to replace it with the exact same thing. Repeat the cycle.” — Brad Frost

Producing durable products is a necessity. I think it’s unrealistic to think that we can solve the climate change crisis without changing the paradigm of industrial production.

Jan 17, 2025

© 2026 Bruno Monteiro. All rights reserved.

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